Michael Mothner is the Founder & CEO of Wpromote, the largest independent digital marketing agency in the US, helping clients Think Like A Challenger to accelerate growth and scale profitably. In 2001, Michael founded Wpromote out of his dorm room at Dartmouth College. The company is now one of the fastest-growing and widely recognized online marketing firms in the country, with 425+ employees across 8 offices. A thought leader in the online community, he is a frequent speaker and contributor on digital marketing, entrepreneurship, and the profit-driven marketing approach.
To do this, we become experts in your business and develop an integrated approach tailored to your needs. From paid search to SEO, social to email, our talented team manages campaigns for emerging brands such as Bristol Farms, Soup Plantation, Art of Tea, Grubhub, 5 Little Monkeys, and more. Join us and get ready to Think Like A Challenger!
Revitalize Your Digital Strategy & Transform Your Paid Online Media Results
Online media is a powerful strategy. However, its rapid evolution has left many in the dark. One of our major goals for Growth Summit is to deliver effective, comprehensive digital strategies that integrate with your marketing plan. We choose Michael and his team at Wpromote because they have a track record of transforming paid media results without breaking the bank. You’ll discover how you can OUTSMART, rather than outspend your competition. Wpromote has been at the forefront of digital and a profit-driven marketing approach. They focus on profit, advanced segmentation and an in-depth understanding of the customer –all things we teach here at No B.S. Inner Circle. This is why they are the perfect complement and will help you to drive conversions that will impact your bottom line. In addition to Michael’s mainstage presentation encompassing everything you need to know about online lead generation, breakout sessions will be available to dive deeper into specific aspects of online lead generation. These include:
Lead Generation with Social Media – Wpromote is a leader in accelerating growth, acquiring new customers and nurturing brand advocates for clients of all industries through both smart organic and earned content initiatives. They don’t believe in an incremental lift. They will help you jump 10 steps ahead of your competition by showing you how to amplify your growth through paid social campaigns.
We’ll have two separate sessions –one for B2C businesses and a second breakout for B2B businesses. You’ll discover how you can turn your social media into a lead generation powerhouse that stands out and succeeds in a crowded marketplace with a data-driven approach that will help you land FAR ahead of your competition.
Lead Generation with SEO – The Wpromote team will show you how to build better website experiences that will magnetically attract your ideal customer and distinguish your company as an industry leader. We’ll show you how to create authoritative, unique and shareable content that will grow your company’s footprint online and optimize your site to improve your page rankings and boost traffic to lift your business to the top so you can reach your ideal customers, clientsand patients.
Lead Generation with PPC – Not using PPC or not getting maximum “PPC bang for your buck?” Wpromote will reveal how to create a profit-focused paid search campaign to predictably attract new customers to drive growth, meet revenue goals and take on your competition.